Sisimu technology – professional shopfy liquid development organization – front end JS
2. Comparison of conversion rate and delivery method
Under normal circumstances, after the goods are put on the shelves through FBA, the Prime mark will be displayed on the front desk, so that all sellers will know that they will receive the goods within 2 days, and Prime members do not need to pay postage.
Similarly, after a product is listed through SFN:
The SFN logo will also be displayed on the front of the shopify store to let sellers know that they will receive the goods quickly and drastically increase the conversion rate. What is different from Amazon's standardized delivery method is Shopify 's SFN . Shopify encourages buyers to decide whether to provide free postage services to sellers, or whether to provide free postage for a certain order amount. At the same time, in addition to providing 2-day delivery service, shopify’s SFN also provides same-day delivery service!
3. Comparison of advantages of inventory management
Amazon FBA must be praised for its big data and FBA warehouse network, which can tell buyers which warehouse to send goods to, and send replenishment reminders to buyers when inventory is low. However, what you are most afraid of is out of stock, because once out of stock, Amazon’s natural push traffic will disappear immediately, but unfortunately, whether it is the epidemic, redundant inventory, dangerous goods, or small items, you will have to Face the problem of out of stock all the time.
At the same time, forced inventory removal, account bans, and returns will also cause stores to frequently have to restock goods, change labels, and even pay Amazon to destroy inventory.
In addition, bundle sale (Bundle Sale) is a commonly used promotion method by many stores. However, on Amazon, Bundle Sale requires a special application and the process is more complicated.
In contrast, shopify’s inventory management is very easy:
SFN warehousing and inventory counting
You can decide by yourself which goods to send, or how much to send to the SFN warehouse;
You can check real-time inventory status in the shopify backend at any time and get low inventory alerts;
Consolidated sales or bundled sales of SKUs can be completed during order delivery;
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SFN's inventory of returned goods will also let buyers know which products can be sold here, subject to garage sales, or returned for repair.
You can also set how often you want SFN’s warehouse to help you count goods and inventory!
The most important thing is: in shopify, you can set your own pre-sale, so you no longer have to worry about the impact of out-of-stock on sales;
4. Sales and Promotion
This is Amazon’s strength. FBA inventory is seamlessly connected with in-site promotion models such as LD and BD. It will also lead to sharp fluctuations in sales rankings (BSR), or you may have to lose money to scan goods with peers, or even become unsalable after entering the warehouse. Case. Although all those problems are caused by one trigger, which is "too much reliance on Amazon site traffic";
SFN sales channels
In contrast, shopify's SFN can promote your products on almost all the world's largest online markets and social platforms such as Amazon, eBay, Facebook, Instagram, and even news media, making it possible to achieve one-stop promotion on all platforms. accomplish!
The most important thing is that if you are on Amazon, you may only have sales but no customers, but Shopify will not only bring you sales but also help you retain all customers. At the same time, you will continue to market to them so that sales continue to decrease!
5. Price and warehousing application
I believe you are already very clear about Amazon FBA’s quotations and warehousing applications, so we won’t explain them here.
Shopify’s SFN price roughly includes the following features:
SFN price
1. The quotation includes four parts: warehousing fee, processing fee, packaging fee and freight fee;
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2. Best price guarantee: Use Shopify to manually match the best price for delivery from the postage prices of major freight companies and express companies;
3. Special processing fees paid according to merchants’ needs: warehousing fees, inventory counting fees, etc.
SFN entry application
Now SFN is open to stores in Singapore. Now, if you need to understand and participate in this project, you can apply in 2 ways:
1. Apply by yourself (the application approval rate for Chinese buyers is currently not high):
6. Shopify’s profound impact on cross-border trade
I believe you can see the comparative advantages of Shopify's SFN and Amazon FBA through the above introduction. And we also need to see that Shopify’s SFN is different from Amazon’s closed system. Shopify’s SFN cross-border e-commerce Hugo.com, shopify can bring more markets and development space to stores, including:
Shopify’s impact on China’s foreign trade sales model
1. Product: Shopify’s SFN overcomes the obstacles of preliminary review and cumbersome certification of various product categories, and opens up ideas for free listing;
2. Promotion: Completely breaking the traditional promotion form in which all buyers compete for space on one platform, leave negative reviews, and blame each other. The fact that Shopify’s sales surged in the first quarter has already shown that independent brand stations will appear on a large scale after the outbreak. .
3. Logistics: Amazon FBA continues to have problems during the epidemic, which has already shown you the deep-seated contradictions under Amazon's halo, but the SPN created by Shopify has just filled in Amazon's weaknesses;
4. Customers: Since November this year, you have intuitively seen the powerful power of off-site promotion and the powerful ability to acquire customers. As the number of Shopify stores continues to decline, what you will be competing for in the future is no longer just traffic, but the cumulative number of customers!
5. Opportunities: Shopify will bring huge opportunities to foreign e-commerce buyers and traditional shoe manufacturers. Let me give you a counter-example: it is almost impossible to sell Chinese products such as BESTORE and Laoganma on Amazon, but now you can build a store through Shopify. Chinese biscuit shops will be able to attract the attention of a large number of overseas Chinese.
weswoo technology is the official partner of Shopify. It has passed the certification of Shopify partner academy, has many years of experience in developing Shopify LIC theme, and is familiar with liquid and various computer languages.